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Hometown Huddle Promotes Youth Health and Wellness

United Way of Tarrant County was proud to partner with United Way of Metropolitan Dallas and the Dallas Cowboys Oct. 20 for the 17th Annual NFL United Way Hometown Huddle promoting youth health and wellness through the PLAY 60 campaign.

Dallas Cowboys alum Bradie James and Super Bowl MVP Larry Brown joined volunteers from the Dallas Cowboys and United Way in leading students in football drills at Alex Sanger Elementary School in Dallas. They also painted playground games on the school’s blacktop from Fuel Up to Play 60 and Healthy Zone School that encourage healthy habits.

As part of the Hometown Huddle event, a $2,500 grant from the Gene and Jerry Jones Family Foundation was awarded to Wimbish Elementary School in Arlington, a Fuel Up to Play 60 and Healthy Zone School, to purchase new physical fitness equipment.

United Way understands the implication that poor health has on student achievement. Childhood obesity is associated with increased absences, lower grades, and lower scores on standardized tests,” said United Way of Tarrant County Marketing and Communications Vice President David Frederick at the Hometown Huddle. “With childhood obesity being at an all-time high, we value our partnership with United Way of Metropolitan Dallas and NFL PLAY 60. We continue to work with schools like Wimbish Elementary in a variety of ways to ensure that more students graduate on time.”

Sanger Elementary School, which is also a Fuel Up to Play 60 and Healthy Zone School, received a $2,500 grant to fund a Family Fitness Night with two nearby Healthy Zone School locations.

Now in its 42nd year, the NFL-United Way partnership connects NFL PLAY 60 with United Way’s national goal to get more young people healthy and active. Designed to tackle childhood obesity, NFL PLAY 60 brings together the NFL’s long-standing commitment to health and wellness with partner organizations. PLAY 60 also is implemented locally, as part of the NFL’s in-school, after-school and team-based programs. All 32 clubs activate PLAY 60 locally, with thousands of NFL PLAY 60 events held annually.


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